Overview
Accomplishing anything in a simple way or explaining any term in the simplest of its form is termed to be the complex and most challenging one to do. No matter how big is your idea is and how efficient it would be if implemented? Unless it is explained clearly (simplest form) it is hard to hit the roof and pull of few things.
This scenario is highly suitable for websites too; Google is one of the greatest and solid evidence supporting this statement. Explaining your concept through a simple statement of “UX design” will definitely reach the targeted masses. As a website designer, one must be highly aware of the “high concept” theory to give greater focus on getting the initial impression of the user.
iStudio Technologies is the best web designing company in Chennai; we always cater the best quality design to our client through our innovative execution process.
Concept revolving behind “High concept theory” in online world
So, the high concept in generic term is all about explaining any complex terminologies in a much simpler way. Converting the same thing to the website is it can be applicable to a lot of features like the mission statement, service offering, or even describing the new product line. It’s all about sharing the primary message through the website. Application of “high-concept” theory is all about explaining any message in a simple and fleeting way.
Getting the concept Right at the first time
Why is the high concept is this much hyped and what will be the advantage of getting the “high concept” UX Design? Most of the UX designers get trapped in concentrating on particular user needs, and they miss out the main one that is the critical importance of initial features. To narrate it in a different way, most of the UX designers forget or miss out the important decision making a part and concentrates only on the way the users interact with the site.
Applying the theory of “high concept” helps the designers to focus on both the aspects.
Making things favorable for better engagement of user is very well aided by “high concept theory”, ensuring this concept will favor the website design and also helps in the sales, interaction, and increased the conversion rate for your site.
Depth of the concept involved
Understanding the potential of your users is highly necessary for delivering the exact website to them, this helps you as a detail provider to give enough message as much as they can hold. Don’t get the urge and present all the information about you up front and just focus on providing the initial information in the starting stage. Make the users travel to your site to get to know more about you on the go.
Right time to land your High-Concept
The second most critical concept after deciding the layout design of your site is about the time to launch your initial “high concept” to the users. It is highly important that to know about the rate at which the users search for siting the homepage. The interesting fact is that most of the times organic user voyage initiates with search results. Therefore, the interaction always won’t be on the homepage and it is also not the necessity and it happens with the page which gets synchronized with user’s search query.
Designing your webpage by keeping these points in mind will help you built the most structured and highly-functioning website. Another aspect which the UX designers need to consider is that the information that they display in the website, the end user will be judging you based upon the message you deliver, the clarity you bring in, and the spot of the website where you display the image.
As a leading website design and development company in Chennai, iStudio Technologies always surpasses client’s requirements through integrating the latest technology in the web designs.
Effective way of Detailing
One important factor is that the information needs to be delivered in a précised way as best as possible when it comes to “High-Concept” theory. As a website provider, one must know where to provide many details and where to provide a little number of details.
Detailing Videos
The content and UX design as sole players cannot able to take the landing of your website to the shore and they need some supportive elements like explanatory videos in the website. The explanatory videos used in any website involves lot of complex technical works in the behind screen but still, they look very convincing and easy to handle in the front end.
Images
Since the UX designs were considered to be a part and parcel of the entire website getting incorporated with every single element like text, videos, and images plays a prominent role always. The image plays a key role where they can fix few issues and make it happen a deal which the words cannot.
Font and Color
As every single element of a website plays its own part and delivers a crucial contribution to its success. Instead, telling the targeted users directly about your services it would be much better to convey it through the UI design. Every targeted set of the audience are attracted to certain colors and font style, using them will yield the required result. For example, children are much attracted to bright colors and Serif fonts in specific which keeps them engaged.
Design Affordance
As of now, we have concentrated only on conveying the message to the users as per the concept scenario but, what if the aim of the website is to get the network with certain a set of elements? Projecting the tool’s interface is considered to be the best ways to interact the purpose of the users. This delivers the concept of “Design of Affordance” in it. The idea framed over the design format should be of communicating the purpose. One of the best way to tell the user about the tool you use, is to show them how the user interface works?
iStudio Technologies is the top web designing company in Chennai, where our technocrats are highly experienced and have great talent in delivering the most innovative and suitable UI designs for your website.
Preferable question which can be asked to the user who has viewed the websites are:
- Always try to project the concept high, if you have the idea of creating a website or webpage try to burn it out in a simpler and effective way.
- Document the whole concept in a précised way without missing out any single element.
Testing the landing page
You are done with the designing part and have also framed well the implementation part that it has been executed in the right way. But how would you test it whether you have made the right one? Carrying out an in-depth research on the lab-based user research method may seem to be easy but, in reality, it is not possible in any case. Reality will be more different where you will be using the quick methods which yield immediate effects.
Glance test can be an effective one to check with the concept of your site in an instant way and also to test its high quality. This involves featuring someone for 5 seconds and then hiding the same one. This is the real tester for the user and most importantly for the website. Because they will be asked reimagine the site and recall the aspects which they remind as much as possible. This 5 seconds test will let the user view the selective one and it is obvious that it varies according to person.
Combining things together- Endnote
Preferable question which can be asked to the user who has viewed the websites are:
- Always try to project the concept high, if you have the idea of creating a website or webpage try to burn it out in a simpler and effective way
- Document the whole concept in a précised way without missing out any single element.
- Keep doing refer back process of concept for the entire one which includes picking the suitable fonts and colors till crafting the title content by making sure that it every one of it supports the high-concept wrote down.
- Carry out the 5 seconds test on your design and then compare it with the initial ideas to initial high-concept. If both of them get synced then it is good to move forward else, it is advisable to try again the third step.
As the best website development company in Chennai, iStudio Technologies carries out deep analyzes on the requirement of their clients and creates the required design in a flawless way.
